New year, new collaborations: Red Bull, Arkham and more are leading the way.

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Victoria d’Este

Posted: January 10, 2025 8:27 AM Updated: January 10, 2025 8:28 AM

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Correction and fact check date: January 10, 2025, 8:27 AM

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The transformative power of collaboration will be on full display in early 2025, as another thrilling wave of collaboration arrives across industries. The cryptocurrency, healthcare, and sports sectors are already feeling the effects of this collaboration, and it will only grow on a larger scale in the future. To thrive and develop, modern businesses are playing to their strengths by providing cutting-edge solutions.

Red Bull forms new partnership after $150 million loss

Cryptocurrency platform Bybit and Red Bull Racing have suspended a three-year, $150 million collaboration. After the 2024 season, the partnership, which started in 2022, inevitably ended as Bybit decided to extend it due to growing concerns about the cryptocurrency market.

The partnership will see Bybit’s brand featured prominently on Red Bull’s cars, apparel and promotional materials.

Despite this setback, Red Bull Racing went ahead with a new sponsorship deal to cover some of the financial costs. This is the largest Formula 1 sponsorship deal ever for internet trading company AvaTrade, which has had deals with the team for several years.

AvaTrade’s branding will appear on the RB21 car and participation will extend to Red Bull’s F1 Academy and the team’s official podcast, Talking Bull. Red Bull has also teamed up with video conferencing company Neat for its first venture into Formula 1. Neat’s technology will be integrated into Red Bull’s operations and its logo will appear on cars and team equipment.

Arkham partners with Sui to strengthen blockchain data integration

Arkham Intelligence announced a partnership with Sui, a fast-growing Layer-1 blockchain, to integrate Sui’s data into Arkham’s analytics platform. The goal of this collaboration is to enhance Arkham’s suite of services, including dashboards, real-time alerts, and entity pages.

With a growing market capitalization and billions of dollars in trading volume, Sui is playing a significant role in the blockchain space. The platform hosts numerous innovative projects, further enhancing its reputation.

This partnership also aligns with Arkham’s goal of providing deeper blockchain analytics to millions of users, providing more advanced insights and data visualizations. As part of the collaboration, Arkham is also exploring integration with Mysten Labs’ Walrus Protocol, a decentralized data storage solution. Arkham’s expansion into blockchain analytics highlights the company’s position as a leader in the field, with the goal of providing users with valuable insights into blockchain transactions and behavior.

MightyTips has partnered with cryptocurrency-focused sportsbook Vave.

MightyTips has entered into a strategic partnership with cryptocurrency sportsbook and casino operator Vave. The collaboration will integrate Vave’s services into MightyTips’ platform, improving betting tips, predictions and overall user engagement. This partnership is designed to support the growing trend of cryptocurrency-based gambling by providing users with access to Vave’s extensive sportsbook and casino services.

MightyTips has already established other successful partnerships such as Golden Star Sportsbook, focusing on regions such as Central and Southern Europe, Australia and Canada. This new partnership with Vave is expected to further expand MightyTips’ presence in the growing cryptocurrency gambling space. MightyTips aims to leverage this collaboration to benefit both parties by providing users with more betting options and features, improving visibility, and providing unique services.

Eugene Ravdin, Head of Communications and Marketing at MightyTips, expressed enthusiasm for the collaboration, emphasizing the potential for mutual benefit and growth as the two companies work together to enhance their products.

India is stepping up its fight against cryptocurrency-related fraud by collaborating with tech giants Google and Meta. This new collaboration comes as the country stands to lose a staggering $3.6 billion to “pig slaughter” scams in 2024 alone.

These scams typically target vulnerable people, such as the unemployed, students, and those in need of money, promising high cryptocurrency returns. Scammers often pose as trusted financial advisors to gain victims’ trust before leading them into fraudulent investment schemes.

Since scammers often use the advertising services of these platforms to propagate their schemes, the Indian government has put in place rules to spot suspicious activity, block fake ads, and quickly remove harmful content from Google and Meta. .

Additionally, Google Pay is now part of the Citizen Financial Cyber ​​Frauds Reporting and Management System (CFCFRMS). CFCFRMS has gone a long way in preventing fraud in real time and has prevented more than 575,000 people from falling prey to crime, saving over Rs 16 billion in 2023. This scam.

CoinRank partners with CyberCharge to enhance Web3 user experience

CoinRank and CyberCharge have joined forces to provide consumers in the Web3 ecosystem with an enhanced experience when interacting with decentralized technologies.

CoinRank, a website providing the latest updates on cryptocurrencies, will use CyberCharge’s solutions to make transfers and decentralized finance (DeFi) processes easier.

The goal of the partnership is to make Web3 more accessible by creating an easy-to-use interface that makes it easier for users of all skill levels to handle their cryptocurrency holdings.

The future development of Web3 depends on CyberCharge’s sophisticated features to enable faster transactions and better DeFi experiences. This partnership will allow them to bridge the gap between blockchain data platforms and user engagement, which is critical to the further growth of the decentralized space.

Thanks to this collaboration and the rapid development of Web3 to create more intuitive and seamless experiences, users will have the tools they need to navigate the expanding digital scene.

Viz.ai expands healthcare reach with new pharmaceutical partnerships

2024 was a landmark year for Viz.ai, an AI pioneer in health data discovery and care coordination. Viz.ai has entered into new partnerships with three major pharmaceutical companies from around the world. With its cutting-edge technology used by more than 60,000 healthcare professionals in the U.S., the platform currently serves 1,700 institutions. Viz.ai’s goal of improving patient outcomes through faster disease diagnosis and more efficient workflows is further supported by this new collaboration.

The company has also partnered with tech giants like Microsoft to add AI-based diagnostic imaging models to clinical workflows. This makes radiology reports more accurate and time efficient. Other important partnerships, such as those with Cleerly and Addario Lung Cancer Medical Institute, are focused on driving innovation in cardiology, oncology and neurology.

Viz.ai’s rapid growth has garnered a lot of attention. Named one of Fast Company’s 50 Most Innovative Companies and winner of the Prix Galien Award for Best Digital Health Solution. As we continue to grow and come up with new ideas, the way healthcare is delivered will likely change by 2025.