Supernet’s spotlight: Juan Bruce discusses data control centered on Blockchain and smooth AI integration in HACK SEASONS Cannes.
Alisa Davidson
Post: August 4, 2025 11am update: August 4, 2025 8:20 am
Edit and fact confirmation: August 4, 2025 at 11 am
simply
Supernet CEO Juan Bruce is the core of the decentralized user control AI, and the blockchain of Supernet is released as “context proof” to protect data reading, generate profits, and simplify Web2 AI integration.
Juan Bruce shared insights in HACK SEASONS Conference in Cannes, co -founder and CEO of Verifible and COMPOSABLE Intelligence Network Supernet.
Juan Bruce pointed out that decentralization is essential for the development of AI, and main considerations are often focused on privacy and basic economic networks.
“From the perspective of personal information protection, most users have begun to use AI without realizing that they are essentially providing personal information through prompt. Distributed technology is suitable for protecting the data and can choose the time and method to keep the user and share it.”
This indicates the idea that the Large Language Model (LLM) can automatically access and store all personal data. Instead, individuals decide to control their information and share information.
Juan Bruce said, “Another is economics, you will be able to work on autonomous agents on behalf of you, and you, you, you, you, you, you, you, you, because you, you, you don’t work for it, so you need encryption to provide a way to do a transforming way to them autonomously.
Supernet is developing a layer 1 block chain optimized for portable AI contracts. This approach allows users to maintain control of personal data to improve the performance and personalization of LLM. The user can select the time and method of maintaining ownership and personal information by allowing personalized interactions with AI applications, business -related tools to access relevant contacts or participate in e -commerce platforms.
The expert emphasized.
Supernet introduces ‘context proof’ to protect and make profits by protecting encrypted data reading.
Basically, differentiating the approach of Supernet is the key aspects of blockchain architecture and surrounding business models. In most blockchain networks, reading data is generally open and free. But this model does not match the processing of sensitive information or personal information. Supernet allows users to control access and participate in transactions or revenue creation based on data reading by preparing a chain that is maintained in a state of encrypted data. This mechanism is called “context proof.” This allows users to selectively grant the authority to read data to the third party through the options that can charge the access cost. Or you can choose to share data freely when you think data is worth it. In this framework, the validation device performs the required task of verifying and processing such a context -based data interaction.
Juan Bruce said, “There will be an economic need for this concept, and it will be needed by users and developers, but the problem is that it is a very difficult structural change in most existing blockchains.
Simplified AI adoption: Supernet enables the smooth integration of the Web2 company.
Considering whether traditional AI companies will adopt decentralization or truly distributed projects, Juan Bruce pointed out that the decentralization is likely to come out of the blockchain world. Some of SUPERNET’s missions are to develop SDKs and APIs that are easy to integrate with Web2 AI, while users can use the technology of Supernet independently without integration with Web2 AI.
“I will present that example. We are building a browser integration where you can use LLM such as Chatgpt or Claude, and we can inject more contexts into the prompt you set.
“How do we get a distributed technology? You can use these other applications, and you don’t even have to do much. For example, using our SDK, the web company can add a few lines of code and suddenly access our more data. They don’t even need to know that they are distributed.”
“I have built WEB2 consumers and media technology for decades. So I have no friction. When I use MP3, I have restarted the Apple product, and the question was always no friction.
Supernet is currently under development and is planning to launch the entire release within 4-6 weeks.
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About the author
Alisa, a dedicated reporter for MPOST, specializes in the vast areas of Cryptocurrency, Zero-ehnowedge Proofs, Investments and Web3. She provides a comprehensive coverage that captures a new trend and a keen eye on technology, providing and involving readers in a digital financial environment that constantly evolves.
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Alisa Davidson
Alisa, a dedicated reporter for MPOST, specializes in the vast areas of Cryptocurrency, Zero-ehnowedge Proofs, Investments and Web3. She provides a comprehensive coverage that captures a new trend and a keen eye on technology, providing and involving readers in a digital financial environment that constantly evolves.
More