To celebrate the 45th anniversary of Pac-Man, Flickplay and Bandai Namco Entertainment are teaming up to bring a Pokémon Go-like treasure hunt game to Tokyo’s Shibuya district.
Taking place during the DIG Shibuya Festival from February 8 to 11, 2025, this event allows participants to collect Pac-Man-themed NFTs by visiting designated locations.
Combining location-based gameplay and digital collectibles, this event pays homage to classic arcade games while embracing new technology.
Source: FlickplayWhat is FlickPlay?
Flickplay is a platform that allows users to engage with NFT-based digital characters in a variety of interactive ways.
The platform supports multiple blockchain ecosystems, including Flow, Ethereum, and Polygon, and allows users to integrate NFTs into their digital experiences. Past collaborations include Flickplay’s GIF creation tool and the Bratz Dolls collection, which lets you use the characters in virtual games.
Flickplay’s focus goes beyond collectibles and aims to create interoperable NFTs that can be used across multiple platforms and ecosystems.
Source: FlickplayEvent details
The treasure hunt takes place at more than 40 locations in Shibuya, the neighborhood where Pac-Man was first introduced in 1980. Participants will use Flickplay’s AR app to find and unlock Pac-Man-themed digital collectibles.
Two NFT collections are available:
- Shibuya Exclusive Series: Only those directly participating in the event will have access.
- Global Series: After the festival, a separate collection will be released for fans around the world.
The event is part of the DIG Shibuya Festival and coincides with a celebration of Pac-Man’s 45-year legacy.
How to participate?
Participants can participate in the event by purchasing a trial pass as part of the pre-sale. The pass provides:
- To claim your NFT, you’ll need access to Diamonds, Flickplay’s in-app currency.
- Your initial reward will be a Pac-Man digital collectible.
During the treasure hunt, players can use the app to visit specific locations in Shibuya, where they can exchange diamonds for limited-edition collectibles.
Flickplay also announced that participants will receive “ultra-rare items” as bonus rewards, but details are yet to be revealed.