The yield guild game (YGG) began its own publishing section called YGG Play to develop and distribute games just below its own brand.
The first release of this new initiative is Lol Land, a browser -based board game that is vivid in abstract chains this week. The game includes token rewards and characters from the Pudgy Penguins Community.
Changes in strategy follow the volatility of years in the blockchain game category. Many projects are struggling to maintain long -term users. YGG’s new approach focuses on existing encryption users instead of trying to appeal to a wide range of game audiences.
Source: Lol LandWhat is YGG Play?
The YGG Play is a new Publishing Arm of Yield Guild Games, but it focuses on producing and distributing games internally, unlike the previous model of YGG centered on asset delegations and game investment.
According to YGG, the goal is to design a game that reflects the behavior and interests of people working on cryptocurrency, NFT transactions and blockchain -based platforms.
Co -founder Gabby Dizon said that it reflects the lessons learned since the founding of YGG in 2020, and the company believes that the traditional traditional game and the experience in the blockchain game have shown the strategy that focuses on simpler and shorter games.
Source: calculates Guild GamesWhat kind of game is there on the platform?
The first title released by YGG Play is Lol Land, a web -based board game with four theme maps: YGG City, Beach Day, Carnival and Ice World Wonderland. In the game, the player can choose from a free mode that allows premium mode including unlimited rolls or token rewards. The points obtained in premium mode are connected to the $ 10 million YGG token pool, which can be used in a wider YGG ecosystem.
YGG has not yet announced an additional title under the YGG Play label, but the project will continue to prioritize password stimulating users over the existing game audience. The company does not have a place to compete with large game studios, but offers a light blockchain -based game for niche but active user base.
Dizon is challenging while developing games for emerging technology, but YGG noted that it is continuously seeing the potential in this space. The future release of YGG Play is based on the class of Lol Land and is expected to explore the way to integrate the blockchain mechanics into a simple and accessible game format.