Crypto Gloom

YGG launches on-chain guild on Coinbase’s native network

Yield Guild Games (YGG) announced the launch of Onchain Guilds, a blockchain-based platform designed to help communities manage and verify collaborative contributions.

The platform operates on Base, Coinbase’s Ethereum Layer-2 network, which provides faster and more cost-effective transactions. The Philippines, a global leader in Web3 gaming adoption, will be the initial focus of this new initiative.

YGG’s goal is to provide the community with tools to organize and document collaborative performance in a safe and cost-effective manner. This is consistent with broader efforts to expand the use of blockchain technology beyond gaming and into other areas of digital collaboration.

YGG Founder - Gabby Dizon and Coinbase Head of Base and Wallet Jesse Pollak
YGG Founder - Gabby Dizon and Coinbase Head of Base and Wallet Jesse Pollak Source: YGG

What is an on-chain guild?

Onchain Guilds allows groups such as gaming teams, freelancers, and content creators to record and manage their contributions using blockchain technology. The platform provides tools to document work, manage shared assets, and build group reputation through verifiable data stored on chain.

“The reputation is on-chain for everyone to see. It’s engraved in your wallet, so it belongs to you, not social networks or other platforms,” said YGG founder Gabby Dizon.

The system eliminates reliance on centralized platforms for contribution verification and provides a transparent, decentralized approach to reputation management. YGG also plans to expand its on-chain guilds into non-gaming sectors, including AI data labeling and freelance work, building on its recent efforts to explore broader applications of blockchain.

YGG tokens on the native network
YGG tokens on the native network Source: YGG

Why is Base important in this release?

The platform launches on Base, Coinbase’s layer 2 network built using the Optimism Stack. Base enables faster and cheaper transactions while maintaining the security and decentralization of Ethereum. This is particularly relevant in the Philippines, where access to blockchain tools is limited due to high transaction costs.

The Philippines is a key market for web3 innovation and consistently ranks as one of the most active regions in web3 gaming. YGG Pilipinas has over 1.2 million members and according to a survey by ConsenSys, 96% of Filipinos know about cryptocurrency.

This makes the country well-suited for the introduction of Onchain Guilds, where communities can leverage blockchain to enhance collaboration and access new opportunities.